The Short Story

Putting the "Q" in "QR Codes"

"Quick Response Codes" -- commonly known as "QR Codes" have become popular ways for letting smartphone users get to a web page quickly and without keying in the web address.  Read more

Converting visitors to buyers

Getting website visitors to actually do something   Read more

Let your fans vote for you!

Google has recently started testing a way for their users to vote for search results they like, either from the search results page or from the page itself.    Read more

Credit card processing for micro-businesses

Too small to justify a merchant account? Accept credit card payments anywhere with your iPhone, iPad or Android phone, no contract, no monthly costs, free card reader...  Read more

Just answer the question!

Imagine you pick up the phone, call the listed phone number, and ask to order the "special" being advertised.  Read more

Writing your website text

While it’s true that a picture may be worth a thousand words, your website can’t be only graphics. You need the right well-written text to deliver your message.  Read more

Instant easy and inexpensive toll-free number

We've used Kall8 for many years for very low cost toll free phone, voice mail, and fax by email - works great!   Read more

Your website belongs to your customers...

Unless web geeks are your best customers, keep it simple, avoid the costly flashy stuff, and never, ever, have a starting page that says "click to skip intro." And write for your customers, not your own ego!  Read more

Don't pay for it when you can get it for free!

Interested in being at the top of Google when your local customers search for what you offer?  Read more

Friends don't spam friends

Two weeks ago, we wrote about the benefits of writing something interesting to your customers and then using social media such as Facebook, Linked In, and Twitter to alert your customers and friends, and their networks, to your new interesting information.  Read more


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