The Short Story

Even more signs a website is overdue for an update

  1. More than 10 pages, but no Search
  2. Built using software not designed for making websites
  3. Most links simply say "click here"
  4. Attachments can't be displayed for users who don't own Microsoft Word
  5. The published email contact doesn't use the business domain name
  6. There is a screen-grab of a MapQuest or Google map on your site
  7. Every title on every page says the same thing
  8. and don't result in the same page
  9. Won't display correctly on an iPad or iPhone
  10. Garish colors and irrelevant animation
  11. Customers have to register before they can buy anything
  12. Visitors have to look on a separate page to find out the phone number
  13. It takes 5-6 clicks to reach some pages
  14. Website traffic and analysis isn't readily available to the site owner
  15. The blog is at a different website like
  16. Designed for the business owner, not the customers and prospects
  17. The business doesn't even have a website


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