The Short Story

15 signs a website is overdue for an update

  1. Designed for 800x600 screens, popular in the late 1990s...
  2. Only the web developer can make changes or add a page to the website.
  3. The title bar for the home page says "Untitled Document"
  4. Built using cheap web page design software not compatible with modern browsers
  5. Visitors can't sign up for a newsletter on the website
  6. A splash page that people have to wait through or click to bypass
  7. Blinking or moving text
  8. Pop up windows
  9. Intro text saying "Welcome to our website"
  10. Music that starts by itself
  11. The "free" software used to make the site function keeps requiring changes and plugins
  12. The kid who built the website can't be located
  13. Has hidden text to try and fool Google
  14. The technical stuff was obviously done by an artist
  15. The graphics stuff was obviously done by a techie
  16.   Read more

7 Tips for Telling Your Story on the Web

30 Seconds -- that's all you have! Scientific studies and our own server statistics on hundreds of thousands of web page visits agree -- visitors who don't leave the page immediately will spend roughly 30 seconds on a web page, and it doesn't matter all that much if you double or triple the amount of text.  Read more

An old wives' tale that just won't die

We get asked repeatedly about adding "meta tags" to websites, usually the "keywords" meta tag.  Read more

Google -- who cares about the rest?

We get asked occasionally about optimizing for Yahoo, Bing, and others, rather than Google.   Read more

We all scan the headlines... so does Google!

The purpose of search engine optimization is to get traffic to your pages, but your site must be written and formatted for those who visit.   Read more

Same behavior, different results?

Someone defined "insanity" as doing the same thing repeatedly and expecting different results. If you try that in Google, you might actually get those different results - but don't worry, it's not you!  Read more

The Title Tells It All!

In website terminology, the "title" is the text that appears at the very top of your browser window when you visit a web page, such as the white text in the blue Internet Explorer window shown here. In tabbed browsers, the page title also appears in the tab.  Read more

A hotel for dogs!

Congrats on the grand opening of BARK - The Boutique Hotel for Dogs! Bark Hotel for Dogs is conveniently located in Mckinney, TX near Hwy 121 and US 75.   Read more

Online Business Partner developer acquired by Adobe

The Adobe corporation, the biggest powerhouse in the web software world, has just acquired the developer of the system we offer under the trade name Online Business Partner™.  Read more

Congrats to Patrick

The unofficial results are in, with our client Patrick Fallon winning 57% of the vote for Frisco City Council.  Read more


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Except as otherwise noted, the entire content and design of this website is Copyright © 2014, All Rights Reserved, by Frisco Websites/Short Story Marketing, and is subject to the terms of the Digital Millennium Copyright Act of 1998 and other laws, as well as by the terms at http://www.friscowebsites.com/terms.html. "Online Business Partner" and "Websites Under Your Control" are federally-registered trademarks of Frisco Websites/Short Story Marketing. ×